
Even Closer to the Digital Factory: ImFactory in Strategic Partnership with Braincube
On October 8th, 2025, during the Go Beyond Summit conference in Paris, ImFactory signed a partnership agreement with Braincube – a global leader in AI-based productivity management systems. As a result, ImFactory became the official distributor of Braincube software in Poland.

Today’s industrial sector faces the need for continuous process improvement, ever-increasing efficiency, and flexible responses to frequent and often unpredictable market changes. In recent years, Polish manufacturing companies have made remarkable progress in this area. Many of them already leverage modern technologies such as MES, Historian, and SCADA. AI-based systems are the next step in this evolution.
“We can see that the Polish market is ready for AI-based solutions such as Braincube. The Polish industrial sector is rapidly evolving, and many facilities already employ cutting-edge technologies. Moreover, young process engineers building their careers in the industry want to work with the best available tools,” says Laurent Laporte, CEO of Braincube.
Braincube is one such solution – a groundbreaking Productivity Management System (PMS) platform. It addresses the needs of manufacturing companies that want to fully harness the potential of technologies and systems they already possess. These tools provide insight into the entire production process and ensure control. Braincube takes it a step further – integrating them into a single coherent structure and, through intelligent analytics, transforming data into tangible actions that drive continuous improvement. After all, productivity is the key that gives meaning to investments in modern technologies.
“We believe that combining our expertise in digital transformation with Braincube’s technology will create exceptional value for the Polish industry,” says Grzegorz Purzycki, CEO of ImFactory.

Braincube employs advanced artificial intelligence and machine learning algorithms to identify areas for improvement. The solution is based on creating digital product clones to optimize efficiency, which differentiates it from traditional digital twins. Notably, PMS focuses on improving product productivity rather than the productivity of the entire factory, which is a unique philosophy. Braincube adapts to changing goals and conditions, delivering precise analyses that directly translate into higher productivity, better quality, and reduced costs.

The Braincube software aligns perfectly with ImFactory’s mission to deliver technologies that help companies continuously raise the bar – improving processes and striving for maximum productivity. Expanding ImFactory’s portfolio with a PMS platform aligns with the strategy of strengthening its solutions ecosystem and opening up to larger-scale industrial projects.
“As Laurent Laporte emphasizes: “Our company was created by process engineers – for process engineers. As a team of experts in MES solutions, ImFactory perfectly understands industrial processes. And for us at Braincube, this is the foundation for building a strong position of our brand as a market leader in Poland and helping our clients enhance their global competitiveness. We are very excited about this partnership and look forward to supporting ImFactory throughout this process!”
And Grzegorz Purzycki adds:
“This cooperation is not just a technological partnership – it is a shared mission to support companies on their journey toward intelligent manufacturing.”
About Braincube
Braincube is a French provider of advanced digital solutions designed to enhance operational efficiency. Its flagship product, the Productivity Management System (PMS), is a comprehensive platform that helps manufacturers improve operational performance through real-time data utilization and AI-based analytics. The system integrates various data sources, from machines and operators to enterprise systems, offering a unified view of production processes.
About ImFactory
Improvement Factory (abbreviated as ImFactory) is a subsidiary of the ASTOR Group, established on the foundation of an internal competence center specializing in Manufacturing Execution Systems (MES). Since 2021, ImFactory has served as the AVEVA MES Competence Center for Central and Eastern Europe. Its main objective is to support manufacturing companies on their path to Industry 4.0 by supplying specialized systems for manufacturing process improvement, such as Manufacturing Execution System (MES), Advance Planning and Scheduling (APS), and Enterprise Service Bus (ESB) for IT system integration. The company also offers a portfolio of proprietary solutions, consulting support, and assistance in developing a Roadmap, which constitutes the first step in Digital Transformation.
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